Shaping destinations with Wavemaker Hospitality

We specialise in maximising revenue and enhancing operational efficiency for hotels through a comprehensive range of services. From dynamic pricing and strategic partnerships to optimised digital marketing and advanced CRM systems, we focus on driving profitability and market growth. Our approach includes financial planning, cost management, and sustainability initiatives, ensuring streamlined operations and long-term success. With dedicated regional support and expert human resources solutions, we help hotels achieve their goals while delivering exceptional guest experiences.

Our services

Revenue Maximization

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  • Our Sales and Revenue Management services are designed to maximize profitability and market share. We implement dynamic pricing strategies, optimize distribution channels, and leverage data-driven insights to enhance revenue performance. By aligning sales efforts with market trends and consumer demand, we ensure sustained growth and a competitive edge.

  • Through our equity partnership with TUI GROUP, the world's largest tourism business, and our strategic collaborations with other leading tour operators, we achieve an excellent competitive advantage in distribution across all source markets.

  • Our collection of brands boasts strong market penetration across all source markets and target segments, with exceptional brand recognition in key areas and across various business sources.

  • We offer comprehensive digital marketing solutions, including optimization of OTAs, website design, and social media management to boost visibility and drive direct bookings. Our services encompass SEO, PPC advertising, content marketing, and email campaigns. We also manage online reviews and utilize data analytics to refine strategies. 

  • We provide advanced BI and CRM solutions, integrating data analytics and customer relationship management to optimize operations, enhance guest experiences, and drive revenue. Our services include personalized guest insights, performance tracking, and targeted marketing strategies to streamline processes and boost profitability.

  • Proven success in consistently surpassing financial targets and maximizing Return on Invested Capital (ROIC) for shareholders, supported by strong relationships with leading banks and international financial institutions. We provide access to competitive debt costs and offer comprehensive asset management services to optimize financial performance.

  • Our program offers tailored rewards and personalized incentives, driving guest loyalty and enhancing satisfaction. Hotels gain access to valuable customer insights, marketing support boosting overall profitability and competitive advantage.

Operational Efficiency and Cost Management

  • We provide comprehensive support to optimize every aspect of your property’s operations. From daily management and staff training to financial oversight and guest experience enhancement, we ensure seamless and efficient hotel operations. Our expert team leverages industry best practices and data-driven strategies to drive profitability, elevate service standards, and achieve your business goals.

  • Our Procurement & Purchasing services streamline the sourcing of goods, services, and construction materials for hotels. Leveraging our extensive network and buying power, we negotiate favorable terms, reduce costs, and ensure timely delivery of high-quality products. This strategic approach helps hotels optimize their budgets while maintaining the highest standards of service and operations.

  • We offer tools, training, and programs to help hotels reduce energy, waste, and water consumption by providing enhanced data and insights. We have invested in innovative platforms such as our ESG (Environmental, Social, and Governance), which is set to provide a comprehensive range of features that simplify data collection, improve operational efficiency, and promote sustainable practices.

  • Our services include comprehensive support in developing architectural plans that align with the product concept, ensuring that each design reflects the intended brand identity and functionality. We provide smart, value-engineering input to optimize costs without compromising quality. Our operational input spans accommodation, food and beverage, public-use areas, and back-of-house spaces to ensure designs are both efficient and ergonomic. Additionally, we offer project management support as needed, and leverage global supplier agreements to secure the best pricing and maintain minimum standards in the procurement of materials and equipment.

  • We provide tailored Human Resources solutions to support hotels in attracting, developing, and retaining top talent. Our services include recruitment support, employee training, performance management, and HR strategy development. By optimizing HR processes and fostering a positive work environment, we help hotels enhance staff satisfaction and operational efficiency.

  • A strong partnership with our directors, supported by personalized, one-on-one assistance, is central to achieving our mutual success. By fostering close collaboration and providing tailored support, we ensure that each hotel’s unique needs are met, driving growth and delivering exceptional results together.

  • Our dedicated regional teams provide comprehensive management support at every stage of the hotel lifecycle, from planning and development to operations and growth. We work closely with you to align with your vision, ensuring tailored guidance and expertise to help you achieve your goals and drive success.

  • We offer robust Information Technology solutions designed to enhance hotel operations and guest experiences. Our services include the implementation and management of cutting-edge systems for reservations, property management, and guest services. We also provide IT support, cybersecurity, and data analytics to ensure seamless operations, secure data handling, and actionable insights, helping hotels stay competitive and efficient.